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Email Marketing for Your Business: Why You Need It and How to Make it Happen

Sarah Perrin

Oct 10, 202110 min read

Email Marketing for Your Business: Why You Need It and How to Make it Happen

Last week, Instagram and Facebook were down (only for a few hours) but it got us thinking, how many businesses ONLY use social media for...

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Be Fearlessly Authentic - Why Authenticity on Social Media Matters

Sarah Perrin

Aug 16, 20214 min read

Be Fearlessly Authentic - Why Authenticity on Social Media Matters

Starting With WHY Go back to the very beginning, way back to the younger you that decided to get into business. What was it about working...

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How to Get Your Business on Page #1 of Google

Scott Moon

Jul 12, 20217 min read

How to Get Your Business on Page #1 of Google

Google is today what Yellow Pages was 20 – 40 years ago. It is the default go-to-place to find answers about anything and everything....

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How to Create Great Landing Pages to Convert Clicks into Customers

Scott Moon

May 24, 20214 min read

How to Create Great Landing Pages to Convert Clicks into Customers

If you want to get the most out of your online ad campaigns, you’ve come to the right place! Whether you are running Facebook/Instagram...

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How to Get Your Business to the Top of Google Searches

Scott Moon

May 24, 20215 min read

How to Get Your Business to the Top of Google Searches

What does your business do to get new clients in the door? Apart from referral programs (word of mouth), the reality is that most small...

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The Best Ways to Get New Clients in Your Business

Scott Moon

Mar 10, 20214 min read

The Best Ways to Get New Clients in Your Business

The two biggest needs we hear from small businesses all the time is that they need more staff and more clients. As a small business...

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Facebook Ads Starter Guide For Small Business

Scott Moon

Feb 12, 20216 min read

Facebook Ads Starter Guide For Small Business

Have you ever tried running Facebook or Instagram ads for your business? This is an under-utilized digital marketing tool for small...

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How to Drive More Traffic from your Instagram Posts

Scott Moon

Jan 11, 20214 min read

How to Drive More Traffic from your Instagram Posts

Are you frustrated by the lack of options to have clickable links in your Instagram content? It can be challenging to drive website...

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Scott Moon

Dec 15, 20206 min read

Why engagement is the key to a successful loyalty program?

Over the past few months we have all had countless video calls with friends and family due to the social distancing measures in place....

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25 Inexpensive Client Appreciation Ideas

Scott Moon

Dec 15, 20206 min read

25 Inexpensive Client Appreciation Ideas

We love talking about the benefits of client loyalty and engagement. Members that feel valued and appreciated by your company are going...

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Scott Moon

Sep 8, 20206 min read

How to Maximize your Loyalty App during Covid

The Coronavirus pandemic has created many new challenges for small businesses. Social distancing, extra sanitation protocols, capacity...

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What’s the Difference Between Domain Name and Web Hosting (Explained)

Scott Moon

Apr 30, 20192 min read

What’s the Difference Between Domain Name and Web Hosting (Explained)

We are often asked by salons to explain what is the difference between a domain name and web hosting? Many beginners don’t know that...

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Create an Instagram Strategy for Your Business in 5 Easy Steps

Scott Moon

Aug 9, 20186 min read

Create an Instagram Strategy for Your Business in 5 Easy Steps

Does any of this sound familiar? You know Instagram is important but you can’t figure out what you should be posting, how often, which...

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The Importance of Online Reviews for Small Businesses

Scott Moon

Aug 6, 20183 min read

The Importance of Online Reviews for Small Businesses

A bad review can easily damage the reputation of a small business. On the flip side, positive reviews can make a world of difference when...

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6 Ways To Get More Engagement from your Social Media Posts

Scott Moon

Jul 16, 20184 min read

6 Ways To Get More Engagement from your Social Media Posts

Social media is a complex world. We’re told we need to post often but then after putting so much time and energy into creating posts, we...

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Tips to Build your Business with Facebook in 2018

Scott Moon

Jul 13, 20183 min read

Tips to Build your Business with Facebook in 2018

We all know that social media is important to grow your business. But where do you start? How do you prioritize? How do you keep up with...

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Tips to Build your Business with Instagram

Scott Moon

Jul 10, 20183 min read

Tips to Build your Business with Instagram

We all know that social media is important to grow your business. But where do you start? How do you prioritize? How do you keep up...

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How to Optimize Your Google My Business Listing Part 2: Extra Features

Scott Moon

Apr 26, 20184 min read

How to Optimize Your Google My Business Listing Part 2: Extra Features

If you’ve read Part 1 of this article, then you’ve already mastered the fundamentals of setting up your Google My Business listing for...

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How to Optimize Your Google My Business Listing Part 1: The fundamentals

Scott Moon

Apr 25, 20185 min read

How to Optimize Your Google My Business Listing Part 1: The fundamentals

About 90% of worldwide web searches happen on Google. So if you want to maximize your SEO (Search Engine Optimization) and increase your...

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